Keywords
desa wisata
partisipasi komunitas
pariwisata berkelanjutan
strategi pembangunan
How to Cite
Abstract
Abstrak: Pengembangan desa wisata berperan strategis dalam mewujudkan pembangunan berkelanjutan melalui peningkatan ekonomi lokal, pelestarian budaya, dan pengelolaan lingkungan yang ramah. Penelitian ini bertujuan untuk menyusun pemahaman komprehensif mengenai strategi pemberdayaan masyarakat dalam pengembangan desa wisata berbasis komunitas melalui metode literature review sistematis. Metode yang digunakan dalam kajian ini adalah pendekatan kualitatif dengan metode literature review sistematis. Subjek kajian berupa dokumen ilmiah seperti artikel jurnal, prosiding, dan laporan penelitian yang relevan. Literatur ditelusuri melalui database Google Scholar, ScienceDirect, Scopus, dan Garuda, dengan kata kunci terkait pemberdayaan masyarakat dan desa wisata berbasis komunitas.. Hasil kajian menunjukkan bahwa partisipasi aktif masyarakat, pelatihan dan peningkatan kapasitas, penguatan kelembagaan lokal seperti Pokdarwis dan BUMDes, serta kolaborasi multipihak merupakan pilar utama pemberdayaan yang efektif. Selain itu, penerapan pendekatan bottom-up dan pemanfaatan teknologi digital menjadi faktor kunci dalam mendorong inovasi dan keterlibatan komunitas. Tantangan berupa keterbatasan infrastruktur, kesenjangan partisipasi, dan lemahnya dukungan kelembagaan tetap menjadi hambatan utama dalam pengembangan desa wisata. Studi ini menekankan pentingnya pengintegrasian nilai-nilai lokal, penerapan prinsip inklusivitas sosial, serta penguatan tata kelola yang kolaboratif guna menjamin keberlanjutan dan pemerataan manfaat dari inisiatif desa wisata. Studi ini menegaskan bahwa kesuksesan desa wisata sangat bergantung pada strategi pemberdayaan masyarakat yang inklusif, terencana, dan berkelanjutan. Pelibatan aktif komunitas, penguatan kapasitas, kelembagaan lokal, serta kolaborasi lintas sektor membentuk ekosistem pariwisata yang mandiri dan berdaya saing.
Kata Kunci: pemberdayaan masyarakat; desa wisata; partisipasi komunitas; pariwisata berkelanjutan; strategi pembangunan.
Abstract: The development of tourism villages plays a strategic role in realizing sustainable development through local economic improvement, cultural preservation, and environmentally friendly management. This study aims to develop a comprehensive understanding of community empowerment strategies in community-based tourism village development through a systematic literature review method. The method used in this study is a qualitative approach with a systematic literature review method. The subjects of the study are scientific documents such as journal articles, proceedings, and relevant research reports. The literature was searched through Google Scholar, ScienceDirect, Scopus, and Garuda databases, using keywords related to community empowerment and community-based tourism villages. The results of the study indicate that active community participation, training and capacity building, strengthening local institutions such as Pokdarwis and BUMDes, and multi-stakeholder collaboration are the main pillars of effective empowerment.
Additionally, applying a bottom-up approach and using digital technology are key factors in driving innovation and community engagement. Challenges such as infrastructure limitations, participation gaps, and weak institutional support remain major obstacles to the development of tourism villages. This study emphasizes the importance of integrating local values, applying principles of social inclusivity, and strengthening collaborative governance to ensure the sustainability and equitable distribution of benefits from tourism village initiatives. This study affirms that the success of tourism villages is highly dependent on inclusive, planned, and sustainable community empowerment strategies. Active community involvement, capacity building, local institutional strengthening, and cross-sector collaboration form a self-reliant and competitive tourism ecosystem.
Keywords: community empowermen; tourism village; community participation; sustainable tourism; development strategy.
References
Alia, S., Wahyu, F. P., Septiadi, M. A., & Sule, B. (2024). Empowering Rural Prosperity: Strategies for Sustainable Social Welfare Through the Tourism Village Priority Program in West Java Province. https://doi.org/10.15575/jpan.v16i1.33635
Aliyudin, A., & Nasir, M. (2024). Generating Local Economy through Tourism Village: Case Study of BRILian Benteng Village. An-Nuha, 2(1), 43–56. https://doi.org/10.63005/annuha.v2i1.4.2
Arı, Y., Atmaja, I. M. A. D. S., & Nuriawan, I. N. A. (2024). The economic potential of community-based tourism management in educational tourism at subak teba majelangu. International Journal of Social Studies., 2(2). https://doi.org/10.25078/ijoss.v2i2.4382
Cahyaningrum, D., Hasani, T. D., Mutiara Asri, N. W. A., Safitri, D., & Ibrahim, I. D. K. (2024). The Role of Community Participation Toward Economic Empowerment in the Tourism Sector. West Science Business and Management, 2(04), 1150–1158. https://doi.org/10.58812/wsbm.v2i04.1403
Candra, K. I., Hermawan, Y., Tristanti, T., Suyantri, E., & Rudiana, R. (2025). Tourism-Based Community Empowerment of People with Disabilities. Jurnal Penelitian Pendidikan IPA (JPPIPA), 11(1), 163–175. https://doi.org/10.29303/jppipa.v11i1.9839
Diwyarthi, N. D. M. S., & Pratama, I. W. A. (2024). Strengthening the Potential of Bongan Tourism Village through Community Engagement. Jurnal Pengabdian Masyarakat Bestari, 3(3), 163–172. https://doi.org/10.55927/jpmb.v3i3.6183
Erdawati, M., & Ayub, Z. (2024). Empowering Communities through Ecotourism: A Holistic Model for Sustainable Development. Journal of Education, Humaniora and Social Sciences, 7(2), 405–412. https://doi.org/10.34007/jehss.v7i2.2360
Fitriyah, N., Zainal, A. G., & Sarwoprasodjo, S. (2024). The Strategic Role of Local Elites and the Concept of Tourism Village Development in Pandeglang Regency. Society, 12(2), 486–505. https://doi.org/10.33019/society.v12i2.602
Fors, M., & Moreno, A. (2002). The benefits and obstacles of implementing ICTs strategies for development from a bottom‐up approach. Aslib Proceedings, 54(3), 198–206. https://doi.org/10.1108/00012530210441746
Irmawati, I., & Hasnawati, H. (2024). Community-based Ecotourism Strategy for Local Economic Empowerment. Journal of Education, Humaniora and Social Sciences, 7(2), 395–404. https://doi.org/10.34007/jehss.v7i2.2359
Ishak, R. P. (2024). Capacity Building and Community Empowerment Strategies Based on Local Wisdom: A Case Study of Cimande Village. TRJ (Tourism Research Journal), 8(2), 239. https://doi.org/10.30647/trj.v8i2.265
Islamiyah, M., Ariefianto, L., & Fajarwati, L. (2024). Community Empowerment Through Tourism Awareness Group (POKDARWIS): Study On The Development Of Pasir Putih Tourism Village (WPP) In Dalegan Village, Panceng Sub-District, Gresik Regency. Learning Community, 8(1), 43. https://doi.org/10.19184/jlc.v8i1.49169
Isnaini, R. N., Yuliati, N., & Ariefianto, L. (2022). Local potential-based community empowerment strategy through the breeding garden tour village program at kabupaten kediri. Indonesian Journal Of Adult And Community Education, 4(1), 57–64. https://doi.org/10.17509/ijace.v4i1.53617
Kemp, M., Giampiccoli, A., & Dłużewska, A. (2024). Boosting Civic Capacity: Using Socially Oriented Business Models in Community-based Tourism. Studia Periegetica, 46(2), 33–58. https://doi.org/10.58683/sp.1978
Kunjuraman, V. (2024). Community-based ecotourism managing to fuel community empowerment? An evidence from Malaysian Borneo. 21–36. https://doi.org/10.4324/9781003522140-4
Kurniawan, H., Yulianto, Y., Setiawan, R., Mladenov, S. V., & Ardiansyah, M. A. M. (2023). Sustainable Development Through Community Empowerment Based On Local Wisdom. International Journal of Progressive Sciences and Technologies. https://doi.org/10.52155/ijpsat.v41.2.5719
Laverack, G. (2008). Empowerment and health promotion programming. Gesundheitswesen, 70(12), 736–741. https://doi.org/10.1055/S-0028-1103259
Nardin, Y. (2019). Kebijakan pemerintah desa dalam pemberdayaan masyarakat pada program bumdes. 8(3), 140–145. https://doi.org/10.33366/JISIP.V8I3.1799
Ngurah, G., Kade, A., Arsana, D., Bethany, L., & Smith, O. (2024). Empowering Tourism Communication for Sustainable Village Development. https://doi.org/10.33050/sabda.v3i2.560
Nuraini, H., Gunarto, G., Sahat Satyawan, D., & Tobirin, T. (2024). Leveraging Local Potential through Multi-Stakeholder Collaboration for Sustainable Tourism Village Development. Pakistan Journal of Life and Social Sciences, 23(1). https://doi.org/10.57239/pjlss-2025-23.1.0016
Pratiwi, M. M., Gunawati, D., & Triastuti, R. (2024). Strategy of Village Government in the Development of Ecotourism Based on Civic Engagement. International Journal For Multidisciplinary Research, 6(6). https://doi.org/10.36948/ijfmr.2024.v06i06.31674
Putra, A. M., Wiranatha, A. S., Putra, I. N. D., Ariana, N., & Suryawardani, I. G. A. O. (2023). Tourism village development is reviewed from a sustainable aspect in Marga District, Tabanan Regency. International Journal of Tourism and Hotel Management. https://doi.org/10.22271/27069583.2023.v5.i2a.77
Putranto, A. S., & Ratnaningrum, D. (2023). Pemberdayaan masyarakat dalam upaya pengembangan desa wisata di desa gesikan, kecamatan pakel, kabupaten tulungagung. Social Landscape Journal. https://doi.org/10.56680/slj.v4i3.53782
Rahayu, H. A., Istikhomah, I., Fatmawati, N., Usami, R. W., Dari, F. U., & Habib, M. A. F. (2022). Analisis Pengembangan Potensi Desa Wisata Melalui Optimalisasi Asset Based Community Development di Desa Mojokambang. Greenomika, 4(1), 31-43. https://doi.org/10.55732/unu.gnk.2022.04.1.4
Rahmayanti, E., Aryanie, I., Murni, M., & Aswadi, K. (2024). Green economy in tourism village development for sustainable development goals: A case study in Bireuen, Indonesia. Review of Business and Accounting Research, 1(4). https://doi.org/10.62941/rbar.v1i4.78
Rusmaningsih, P. N., & Kusumastuti, R. (2024). Portrait of Community Empowerment in Tamansari Village, Banyuwangi, in the Context of Social Innovation. JPSI (Journal of Public Sector Innovations), 8(1), 1–11. https://doi.org/10.26740/jpsi.v8n1.p1-11
Sabila, N. P., Larasati, E., Kusumawardani, S. N., Faizah, A. N., Ryanti, D., & Andria, F. (2024). Capacity Building Of Rural Society: The Contribution Of Pakuan University’s Students In Enhancing Community Empowerment In Paseban Village. https://doi.org/10.46336/ijrcs.v5i1.559
Safari, A., Afriza, L., & Riyanti, A. (2023). Tourism Village Assistance in Purwakarta Regency (Case Study of Indonesian Wanayasa Village). Asian Journal of Business Research, 13(2). https://doi.org/10.14707/ajbr.230147
Saraswati, U. (2021). Rural Tourism: Community Empowerment in Sustainable Development. 359–364. https://doi.org/10.2991/ASSEHR.K.210918.065
Setiawan, A. (2024). The Role of Village Government in Digital-Based Community Empowerment in Tourism Villages. Journal of Governance : Jurnal Ilmu Pemerintahan Universitas Sultan Ageng Tirtayasa, 9(3). https://doi.org/10.31506/jog.v9i3.28017
Setiawati, S., Aini, W., & Pridayati, L. (2024). Community Empowerment Based on Local Materials. Kolokium, 12(2), 443–449. https://doi.org/10.24036/kolokium.v12i2.922
Sugiati, G. A., Yasa, I. M. J., & Pertiwi, I. D. A. (2024). Community Empowerment through the Development of a Tourist Village in Penatih East Denpasar. Asian Journal of Community Services, 3(8), 771–780. https://doi.org/10.55927/ajcs.v3i8.11054
Sulaiman, E., Fitralisma, G., Fata, M. A., & Nawawi, R. (2024). Empowering local communities engagement: Rural tourism and business innovation for SDGs desa. Journal of Sustainable Tourism and Entrepreneurship, 4(3), 331–344. https://doi.org/10.35912/joste.v4i3.1968
Tawade, P., & Dhar, S. (2024). Empowering Rural Communities Via Sustainable Tourism in the North Konkan Region: Opportunities, Challenges, and Strategies. International Journal of Innovative Science and Research Technology, 565–577. https://doi.org/10.38124/ijisrt/ijisrt24aug1549
Umiyati, E., Zulgani, Z., & Prasetyo, E. (2023). Strategies for economic empowerment via BUMDes: A path to sustainable development in Renah Alai Village. Jurnal Perspektif Pembiayaan dan Pembangunan Daerah. https://doi.org/10.22437/ppd.v11i2.23600
Yati, Y., Siswanto, R., Kadarisman, K., Jaya, F. M., & Sucipto, S. (2024). Innovative Strategy of Community Strengthening in Realizing Sustainable Tourism at Ciwidey’s Dream Stop. International Journal of Green Tourism Research and Applications, 6(2), 51–58. https://doi.org/10.31940/ijogtra.v6i2.51-58
Yutthaworakool, S., Shyangtan, S., & Sukklud, R. (2024). Community-based cultural tourism using responsible tourism initiative: A case study of Khok Salung, Lopburi province, Thailand. 1366, 012038. https://doi.org/10.1088/1755-1315/1366/1/012038
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.